Full time or part time
1 year full time
$6250.00 (course dependent) plus $240.00 Student Services Levy
Fees listed are for each year of the programme, indicative only and may vary with course selection. View course details for individual fees.
NE4555 - Graduate Diploma in Marketing
The graduate diploma is to give people who already have a degree or extensive business experience an opportunity to extend their knowledge into another specialised field without having to complete another degree. This programme is ideal for you if you are seeking promotion in your existing employment, wish to widen your skill and knowledge base and keep ahead in the knowledge game or if you are considering a career change, including self-employment.
Graduates with a Marketing major will be able to apply basic marketing concepts to complex real-world scenarios such as formulating marketing plans, conceptualising and evaluating promotion campaigns and making reasoned trade-offs between objectives and budgets and to innovate and manage change via a strong grounding in the realities of social, economic, and technological change processes, the underlying dynamics of consumer and industrial buyer, contemporary marketing research practice, and organisational behavioural principles.
You will also be able to solve problems, both independently and as part of a team and be able to collect, critically review and communicate information effectively in both written and oral form to a wide variety of audiences, including other marketing experts.
We have the ability to video link classes from our Nelson campus, giving students studying on our Marlborough campus more study options.
Video link students meet and study together on the Marlborough campus then interact with their fellow students, and the lecturer, in Nelson via the video conference software.