International Strategic Marketing
Te ako
Level 8

International Strategic Marketing

IBS806 International Strategic Marketing

  • Course code

    IBS806

  • Fees

    Tuition: $938.00
    Student levy: $30.00
  • Credits

    15

  • EFTS Factor

    0.1250
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The aim of the course is to investigate and apply theories and creative marketing practices to enable products and services to be taken to the international marketplace. The course focuses on analysing international markets, and how to plan, organise and implement an international business marketing strategy.

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